Created by two insomniacs who wished to achieve better sleep without relying on melatonin, Mimir is the brainchild of Avery Throne and Jude Marlowe. Designed by using the best organic, sleep promoting ingredients available on the market, they’ve set out to create an all natural, great alternative to sleep supplements.

The overall tone of Mimir’s design is meant to invoke a sense of slumberous comfort. Colors are delicate and cozy to help attribute to the warm contentment one feels when using Mimir to achieve high quality sleep through organic means.